Friday, 16th May 2008
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News & Rumours

Partners

Coca-Cola unlocks ‘Le Comptoir du Capitaine’

ImageThe official partners of Disneyland Resort Paris and Euro Disney SCA have suddenly been spurred into action during recent months. Following the Ford sponsorship of Autopia and the Unilever/Ben & Jerry’s takeovers of several ice cream and food locations, it’s time once again for Coca-Cola to splash some cash (and their branding) over another “new” refreshments retail - their fifth in recent years!

Présenté par… Unilever, Ford, or no-one?

Hear that? It’s the winds of change… As Disneyland Resort Paris hits another anniversary milestone, another attraction and resort sponsorship changeover has just been completed. The grand tenth anniversary shake-up lost American Express, BNP Paribas, Philips and Renault - so what’s the toll for the 15th?